Drive the city with comfort and style. URBAN PRIMOR’s variable-pitch tread lowers cabin noise, while a flexible silica compound absorbs bumps for limousine-level ride quality.
Safety first. Rigid shoulder ribs enhance cornering, and four deep grooves clear standing water to minimise hydroplaning.
Available 215/50R16 to 275/60R20 (UTQG 580 A A), ECE • DOT • GCC approved, URBAN PRIMOR helps distributors capture the comfort-seeking sedan and crossover segment with premium, high-margin SKUs.